Long Beach - Watch Your Tone - The Goldilocks Approach
Tell a Friend About This EventTell a Friend
Long Beach - Watch Your Tone - The Goldilocks Approach

When: Thursday, January 16, 2020
11:00 AM - 1:30 PM
Where: The Grand Long Beach
4101 Willow Ave
Long Beach, California  90815
United States
Presenter: Elizabeth Danziger
Contact: Mindy Isaac

Online registration is closed.
« Go to Upcoming Event List  

PIHRA Long Beach

Watch Your Tone -
The Goldilocks Approach

presented by Elizabeth Danziger


Our tone determines the success of our message. A harsh or cold tone makes the reader snap shut like an oyster that was stuck with a stick. A mushy tone reduces results.

We’re looking for the Goldilocks tone: Not too formal, not too informal, not too cold, not too warm: Just right!

In this presentation, you will learn what all good business email has in common and discover practical tools for making sure you maintain an appropriate tone in all situations. As we plow through our inbox, it’s easy to get into a mindset of “Next! Next! Next!”, churning out email responses quickly without regard to tone. To master our tone – and increase the chance that our reader will be open to our message – we need to slow down and imagine how our words will appear in our reader's mind.

Our goal is for the reader to find our tone just right.


Program Agenda

11:00am - 11:30am Networking
11:30am - 11:45am Buffet Lunch/Seating/
11:45am - 12:00pm PIHRA Business and Introductions of Guests
12:00pm -  1:15pm Speaker Presentation
1:15pm -    1:30pm Opportunity Drawings and Closing





Elizabeth Danziger, WorkTalk Communications Consulting

Elizabeth Danziger founded Worktalk in 1987 to support businesses in building both their brand culture and their customer experience by communicating more effectively. She does this by providing strategic and practical tools that equip employees to feel confident and inspired to communicate with clarity and purpose. She offers workshops, webinars, and coaching in business communication, specializing in written communication and email effectiveness. She is the author of four books, including the business writing text Get to the Point! originally published by Random House. She can be reached at lizd@worktalk.com. For more information, go to worktalk.com.





This program is valid for 1.25 PDCs for the SHRM-CPSM or SHRM-SCPSM. For more information about certification or recertification, please visit www.shrmcertification.org.

Professionals In Human Resources Association (PIHRA) is recognized by the Society for Human Resource Management (SHRM) to offer Professional Development Credits (PDCs) for the SHRM-CPSM or SHRM-SCPSM.

This program has been approved for 1.25 HR (General) recertification credit hours through the HR Certification Institute (HRCI). For more information about certification or recertification, please visit the HR Certification Institute homepage at www.hrci.org.

The use of this seal confirms that this activity has met HR Certification Institute’s® (HRCI®) criteria for recertification credit pre-approval.


Registration Rates

Category Pre-Registration Onsite
PIHRA Member $30 $40
Guest/Nonmember $45 $55
PIHRA Member In-Transition $25 $35
PIHRA Student Member $15 $20
Nonmember/Student $15 $20

Online registration closes on Wednesday, January 15, 2020 at 12:00pm. Registrations after this date will only be taken onsite.


Event Sponsored By

Platinum Sponsor Platinum Sponsor




Legal Sponsor



Cancellation Policy

There will be a 50% administration fee for any cancellation. If you need to cancel, we must receive it in writing (email or fax) 2 business days prior to an event during normal business hours. Refunds will not be given to no-shows. Credits will not be issued for use towards future PIHRA events.


Additional Information/Disclaimer

Registration and attendance at, or participation in, PIHRA programs and other activities constitutes an agreement by the registrant to our use and distribution (both now and in the future) of the attendee's image or voice in photographs, videotapes, electronic reproductions and audiotapes of such programs and activities.

Click here to read PIHRA's response to the Novel Coronavirus and access COVID-19 HR Resources.